We are looking for a Brand Designer to join our Brand Identity team here at Butlin’s.
Our office is based in Hemel Hempstead and the role will be a Hybrid working role with 2/3 days in our office.
At Butlin’s, we’re all about fun, excitement, and adventure by the bucketload! For over 80 years we’ve been delighting hundreds of thousands of guests each year, whether on a non-stop action family break or our epic Adult only Big Weekenders.
Ask any of our team, past and present, and one of the best things they’ll say about working at Butlin’s is our culture! We’re all about providing our guests with an Altogether More Entertaining and Fun Break, brought to life through our three mighty values.
So, if you want a role where you Create Smiles, where you aren’t afraid to Get Stuck In and where the team genuinely Cares For Each Other – we think you’ll fit right in!
About the role
Reporting to the Brand Identity Manager, the Brand Designer will join our growing creative team and play a key role in helping define, shape and evolve our brand, taking on board our mission, purpose and consumer insights and translating them into a visual language that raises the creative bar for use across both online and offline channels.
The Brand Designer will look beyond just the visual aesthetic and ensure both brand integrity and brand experience are at the forefront of their work, maintaining brand standards across our Family, Big Weekender and Conference and Events propositions.
You’ll be championing the Butlin’s visual language and creative to ensure we continue to attract and drive consideration from new guests, whilst evolving and refining our existing brand identity and guidelines, ensuring that all Butlin’s creative output is consistent across channel and of the highest quality and importantly ladders back up to our brand proposition.
With a keen eye for detail, you’ll be interpreting new creative briefs from our marketing and product teams for implementation across a variety of offline and online mediums, including campaign, social media, web content, digital screens, on resort and product focussed developments.
As the Brand Designer, you will be collaborating with our in-house creative artworkers on large and small-scale projects, leading by example and setting clear guidelines and expectations of what good looks like to ensure all outputs are fit for platform and audience and that brand vision is delivered.
This is a new role for someone that can work in collaboration with our Marketing, Product and Resort functions, leading the development and creative focus of our visual identity and crafting visually compelling and original creative ideas across a breadth of projects.
We’re looking for someone with proven experience as a Brand / Visual designer in an agency or in-house design team with a supporting portfolio of work demonstrating creative excellence, brand development and design discipline.
You should have a strong, creative approach and pure passion for design, with an eye for detail, an obsession with design fundamentals, and a desire to learn, grow and push the boundaries of our brand identity.
You’ll need to be an excellent visual communicator – both verbally and written, as well as a mastery of composition, imagery, typography, iconography and colour. Alongside this we would expect you to be fluent with Figma / Sketch / XD and Adobe CC – including After Effects and Premiere Pro. Knowledge of UI, HTML and web design is a massive bonus.
We’d love to hear from you if you have a keen interest and ability in motion graphics, animation and video editing. This digital focus will support our brand narrative online and engage and excite our audiences.
If this sounds like the perfect role for you, we would love to hear from you! To apply, please submit your CV along with a letter which should include why you would like to work for Butlin’s, what about this role excites you and what makes you the perfect fit. Please also include a link or copy of your portfolio. You can send your portfolio to careersa[email protected] should it not attach to your application.